We teach you how to grow and style your beard, plus everything else you need to know to avoid looking like an artichoke.


The nitty-gritty


What?
Everything you’ll need to take care of your beard

Why?
For a soft and impeccably trimmed beard

How?
Cleansing, moisturising, regular trimming

 
 

For a long time, beards were the mark of scholars. These days, while scholars, philosophers, and pseudo intellectuals would rather go clean-shaven, beards are still popular among civilised men. They are an excellent concealment method, both hiding potential imperfections and presenting the wearer in a new light. However, the line between a stylish beard and a shaggy bush is very fine: taking care of your beard is crucial if you don’t want to draw comparisons with artichokes and their fuzzy beards. Yes, artichokes have beards. Look it up.

What type of beard?

One could easily say that there are as many beard types as there are men. This is true inasmuch as no two men have the same genetic makeup, and hence, not all beards are created equal. A beard can be short and patchy, a few days old, or long and thick. Faced with so many possibilities, how do you choose which style is best for you?

3-day beard
One of the classics, much like a white shirt or a navy blue suit. The 3-day beard is a good introduction to the wonderful world of beards, on top of being (nearly) universally office-friendly. Main flaw: it’s a bit of an easy, lazy solution.

The 3-day beard is the go-to style for men with patchy beards. Opting for a very short style will make the patches in your beard less obvious. Very convenient.

How to take care of it
As its name indicates, the 3-day beard is a very short beard growth, which you can shave off as soon as you find it has become too long, only to let it grow back again. Easy then, as it doesn’t really require any specific care.

The short and thick beard
By short beard, we mean anything that is longer than a 3-day beard, and shorter than the mid-chest-length beards sported by ZZ Top. Anywhere between 1cm and 15cm, and you fall into this category. If they are impeccably trimmed (with the help of clipper and scissors) they can prove to be extremely stylish.

How to take care of it
By trimming it - obviously - but also by cleaning it with a beard shampoo, or failing that, a classic shampoo. As it is intended for your hair, even standard shampoo is better than traditional soap to wash your beard.

To make your beard softer (an important aspect, in particular for the person(s) you might kiss), we recommend beard oil, which deeply moisturises your beard hair, and helps tame it. Nobody likes having a bushy mess for a beard.

The long beard
A popular choice amongst druids, wizards, and other powerful and wise men of yesteryear, the long beard is now much less popular, except maybe for musician Robert Wyatt. Urban lifestyle doesn’t really help, as a long beard can get caught in car doors, will probably dip into your morning coffee, and will prove to be a particularly attractive target for children’s hands. In these conditions, such a beard is understandably complicated to maintain. However, it should be noted that it’s an incredible style statement, and can come in very handy around Christmas time, especially if it’s white.

How to take care of it
Firstly by being extra careful to not constantly have a beard full of crumbs and other food remains. It is also crucial to regularly moisturise your beard with oil if you don’t want it to start looking (and feeling) like straw. We also have to add that your beard should never reach below your waistline, in which case you should immediately trim it down.

Growing it out

There’s no beard without growth, a long and sometimes tedious process. Which makes it all the more clear why it was so popular with Greek philosophers: only a man with incredible wisdom and resolve could manage to let the perfect beard grow out.

Should you choose to let your beard grow, be prepared for mean comments from the most conservative members of your entourage, and considerable efforts to make it impeccable. To make things easier, secure the necessary caring products and habits from Day 1.

First off, wait a few weeks (approximately six) before making your first trip to the barber. He will trim it so as to ensure it grows back neatly and properly.

Then, make sure to invest in the proper care products as early as possible. Beard shampoo, beard oil, clipper and scissors will become your future beard’s best friends. Don’t let procrastination spoil your new beard’s first days. By the way, your beard will quickly become itchy. To make you and your significant other’s life better, remember to nourish it.

Size does matter

Whether short or long, a beard has to be trimmed to look good. However, tread carefully, as too much trimming can result in your beard looking like a fauxhawk. It is perfectly acceptable for your beard to take over parts of your neck, in particular around your Adam’s apple. A chinstrap, on the other hand, is not.

As far as tools are concerned, all depends on what you are trying to achieve with your beard. Sometimes a clipper and guide combination will help you trim your beard down without completely shaving it off. On other occasions, you will need some scissors to cut down unruly hairs and perfect your beard’s shape. For precision shaping, don’t hesitate to use a comb. What’s good for your hair is also good for your beard.

In this case a trip to the barbers can also be worthwhile. He will be able to give you the impeccable styling you’re looking for. And he will lay the groundwork, which you can later repeat.

Essential care

Your beard is like a little animal: the more you nourish and take care of it, the softer it will be. The following are a few essential beard maintenance steps:

Clean your skin...
Keep the skin around your beard clean with your usual cleanser, and exfoliate it once a week, the same way you did when you were clean-shaven. This is particularly important during the first two weeks of your beard growth, as it will prevent a nasty ingrown hair from spoiling everything.

  1. Horace - Natural exfoliating face puff

… and your beard
Chances are you’ve already met the despicable type of (beardless) person who finds it funny to regularly bring up the study proving beards are dirtier than your average toilet bowl. The truth is that this study was probably carried out on men who never washed their beards. A beard shampoo vwill enable you to ward off all such accusations while nourishing your beard and leaving it perfectly neat. Word of advice, shampoos will not protect your beard against crumbs and stray food remains. However, Hommer’s beard wipes will help you clean your beard in the blink of an eye, between two meetings, or two courses at the restaurant.

  1. Hommer - Beard shampoo

    Hommer

    Beard shampoo

    €21.00
  2. Hommer - Beard wipes

    Hommer

    Beard wipes

    €11.00

Nourish your beard
You can moisturise your beard with beard oil se révèlera particulièrement efficace. Once well nourished and moisturised, your beard will be as soft as a cashmere jumper against which you’d want to snuggle.


You now know which beard style to choose, and how to take care of it. Be warned though, this does not mean you have the right to start handing out life lessons to your friends. A beautiful beard doesn’t automatically make you a wise man.